Over the past year, I have had the privilege of interacting with various Fresh Gravity employees across all geographies. It has been heartwarming to hear positive feedback about our culture across the board. So, on Employee Appreciation Day, I wanted to write down a few words from my interactions with my colleagues on what they said about our leadership team, our culture, and each other.

Here are some truly remarkable things they said –

• Aditya Agarwal from the Client Success Capability team said, “[I] love the open culture and helping attitude of fellow team members. Take ownership, and [the] sky is the limit at Fresh Gravity!” 
• Aditya Sehgal from the Data Management Capability team said, “Being associated with Fresh Gravity for over 6 years has been an incredible journey filled with growth and fulfillment. I have had the privilege of working with industry experts and leaders who have not only helped me enhance my skills but have also provided a platform for creative thinking and problem-solving. Their support has been instrumental in my personal and professional growth.” 
• Ashish Rawat from the Data Management Capability team said, “I embarked upon my Fresh Gravity journey in 2020. From Day 1 till now, I have always felt that Fresh Gravity has an employee-centric culture…Fresh Gravity serves as a hub for brainstorming for me because we not only implement solutions for clients here but also design and develop new products, upskill, celebrate each other’s achievements, and uplift one another…I am happy to be surrounded by an impactful leadership team that consistently encourages, empowers, and motivates me.” 
• Dee Babaria from the Support Functions team said “From shared successes to overcoming challenges, the camaraderie among my coworkers has made every moment worthwhile. Working alongside my colleagues has been a journey filled with collaboration, support, and growth. I’m grateful for the collaborative spirit that defines our company culture, making every project a team effort.” 
• Ganesh Kudale from the Data Management Capability team said, “One of the things I really appreciate about FG is the collaborative work environment. Team members are always willing to support one another, share knowledge, and work together. This creates a strong sense of mutual trust and a productive atmosphere.” 
• Hardik Singhavi from the Data Management Capability team said, “The exposure I have got at FG is unmatchable. I have had the chance to work with brilliant teammates and industry leaders which has helped me enhance my professional as well as personal skills.” 
• Michelle Tutino from the Operations team said, “I love that we have such a kind and hard-working bunch. The culture at FG has been so well maintained since inception and it seems everyone is ready to roll up their sleeves to help anyone for the betterment of Fresh Gravity’s success, which in turn, is our success.” 
• Monalisa Thakur from the Data Management Capability said, “FG emphasizes value on relationships – whether professional or personal. At FG, I get to work with quality people [who] irrespective of designation, experience, and expertise, are super helpful. I learn from them every single day.” 
• Prathmesh Palande from the Data Science and Analytics Capability team said, “The sheer amount of transparency and an extremely flat hierarchy helps every one of us working with Fresh Gravity achieve a sense of comfort and enhanced levels of productivity due to quick information flow intra and inter-teams. The best part is that help is always offered at Fresh Gravity.” 
• Rupam Seth from the Data Management Capability team said, “The people at Fresh Gravity are incredibly motivating and have constantly inspired me.” 
• Shraddha Thorat from the Data Management Capability team said, “Throughout my time here, I have seen Gravitians work together as a team. Everyone around me is helpful. The important thing about Fresh Gravity, in my opinion, is the team’s attitude toward problem-solving. The focus is always on solving the problem together and learning from it, instead of blaming anyone. I think this is the most important thing to grow together and succeed in any field.” 
• Steve Slaton from the Data Management Capability said, “I have been at Fresh Gravity for 5 years, and it has been a tremendous blessing in every way! Our executive leaders set a great example of being forthright in communication and approachable at any time and are incredibly supportive. All the teammates I have worked with are impressive in their skills, and exemplary in their teamwork. And we have fun too. FG = amazing!” 

I kept wondering what that magic bean is that has helped grow this collaborative and supportive culture at Fresh Gravity and got the answer from Sudarsana Roy Choudhury, Managing Director of the Data Management Capability who said, “Fresh Gravity prioritizes…[creating] a supportive environment for its employees. At the center of our system, we have our employees.” 

And there you have it, the most truthful reason for Fresh Gravity’s successful culture is the fact that the company’s core belief is employee centricity. 

Employee Appreciation Day is not just a one-day event but a consistent commitment to fostering a culture of gratitude. The fact that so many of our employees believe in our culture and have benefited from it over the years is a testament to our everyday appreciation of our team. At Fresh Gravity, every day is Employee Appreciation Day.  

If you are someone who values a positive, supportive, and collaborative work culture and believe you would be the right fit for Fresh Gravity, please feel free to share your resume with us at careers@freshgravity.com.  

The post Employee Appreciation – Today and Every Day appeared first on Fresh Gravity.

I joined Fresh Gravity in September 2021, right in the middle of the 2nd wave of the pandemic. While I had been working as a freelancer for clients in the US and India for over a year, this was my first full-time job that was remote.  

In previous interactions with clients as a freelancer, the nature of the job was purely transactional. I would either get an email or we would connect over Zoom to discuss the scope of the work and that was that. There wasn’t anything personal and honestly, I felt zero sense of connection or allegiance towards them. In a rapidly changing world fueled by competition and filled with uncertainty, it is hard to build a sense of connection and that becomes 100 times harder when you are working remotely and have never entered the office space or met your manager and colleagues in person. 

I came to Fresh Gravity with the same mindset. Having zero expectations for it to be anything more than purely transactional. But, boy, was I wrong! 

Here is why: 

Made to feel valued – Within my first week of joining, I received a welcome basket. While you may think this is a no brainer and that a lot of firms today do this and there are statistics that indicate corporate gifting is on the rise¹, for me it was a first and it made me feel special and valued 

Appreciation from seniors – At Fresh Gravity, I have always been acknowledged for the work I do. I remember my first Zoom interaction with one of the leadership team members who told me that our CEO had spoken to him about me and was happy that I had joined the team. From then till now I have had multiple instances of being lauded for my work and work ethic and I genuinely believe that it is precisely this type of environment, leadership, and mentorship that drives me to do better 

“Social 5” – Sometimes, before starting an internal meeting, we take 5 minutes to check in and chat about our weekend plans or anything new happening in life. This is what I like to call “Social 5”. On days with excessive workload, this 5-minute conversation feels so refreshing

Tribes that align with your vibe – We have Slack groups for artists, foodies, fitness enthusiasts, personal finance and more – basically name a thing of interest outside of work, and you will probably find your niche tribe within the firm. These groups have given me (and I am sure others like me) a chance to connect with each other on a holistic level

Personalization – I attended my first off-site meeting in December 2022 where I met the people, I had been interacting with for over a year. Everyone got a Beats speaker and chocolates as gifts and since I am vegan, I gave my chocolates to another colleague. But one of my colleagues from HR had specially ordered vegan chocolates for me and had he not done that, it honestly would not have mattered but because he did, it really warmed the cockles of my heart and made me feel extremely grateful. So, what I am trying to say is that it really comes down to the little things

To me, loyalty is a two-way street where, as an employee, I have a genuine concern for the well-being of my colleagues and my company, and at the same time, my company fosters a supportive and rewarding environment for me and other employees. I believe Fresh Gravity has flawlessly exemplified this principle. Like Maya Angelou rightly said, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”  I am grateful that at Fresh Gravity, I have always felt heard, seen, and made to believe that I am an integral part of our work family. 

If you’re someone who values loyalty and are looking to join a company that values its employees, send us your CVs @ careers@freshgravity.com  

¹https://www.offineeds.com/corporate-gifting-statistics/ 

The post Fostering Employee Loyalty in a Hybrid Work Environment – a POV appeared first on Fresh Gravity.

Employee loyalty is one of the most important variables for business survival, sustenance, and success. A culture of loyalty fosters a sense of belonging for the employees, which translates into higher productivity and retention rates. So, the question arises: how does one build a culture of loyalty? This blog post will explore practical strategies for creating an environment where employee engagement is high, and loyalty runs deep. From cultivating creativity to rewarding excellence, it is a journey toward building a winning culture! 

What is Organizational Culture? 

Organizational culture encompasses the values, beliefs, and norms of an organization. It includes how things are done within the company and how employees interact. A strong culture can help an organization be more successful and adaptive to change, while a weak culture can hamper business growth. 

The Benefits of Loyal Employees 

There are many benefits of having loyal employees:  

• Loyal employees tend to stay with an organization longer which means fewer resources are spent on re-hiring, onboarding, and training new employees
• Employees are the company’s brand ambassadors so often how a company brand is known to the rest of the world is by how the employees project it. Employee advocacy can attract new customers, talent, and business opportunities
• Loyal employees foster a higher level of trust, transparency, and teamwork within the organization. They develop strong relationships with work colleagues leading to better teamwork, collaboration, and knowledge sharing
• Loyal employees have a vested interest in the company’s success and are motivated to help the company thrive, leading to a culture of innovation and continuous improvement

Strategies for Developing Employee Loyalty  

There are some strategies that managers can use to drive employee engagement and motivation. These include: 

(1) Creating a supportive and positive work environment. This can be done by transparency in business interactions by maintaining open communication channels, and promoting collaboration among team members

(2) Providing employees with opportunities to be creative and innovative. This can be done by giving employees challenges to work on, encouraging them to develop new ideas, and providing them with resources to help them succeed

(3) Giving employees a sense of ownership over their work. This can be done by letting employees make decisions about their work, giving them autonomy over their projects, and providing feedback regularly

(4) Recognizing and rewarding employees for their achievements. This can be done through financial incentives, public recognition, and offering development opportunities

According to a Forbes article ‘The Importance Of Recognition In The Workplace: Five Strategies To Engage And Motivate Teams’, “if companies focus on enhancing their rewards and incentives programs, job satisfaction and employee engagement can improve.”  

However, how does one decide which Rewards and Recognition program is the best for their organization? The key is ensuring the rewards and recognition program is aligned with the organization’s culture and values. 

Here are some tips for establishing an effective rewards and recognition program: 

• Identify what type of behaviors you want to encourage. Do you want to reward employees for developing new ideas, taking on extra assignments, or going above and beyond their regular duties? Please make sure the criteria for selection are clear so that everyone knows what they need to do to be eligible for recognition. 

• Choose rewards that will motivate your employees. Money is always a good motivator, but non-monetary rewards can also be effective. Consider giving out gift cards, paid time off, or tickets to sporting events or concerts. 

• Make sure the program is fair. Employees will quickly become disgruntled if they feel that the rules are unfair or that some people receive preferential treatment. Establishing clear guidelines and ensuring everyone has an equal opportunity to win will help create a sense of fairness. 

• Recognize employees in a way that is meaningful to them. Some people prefer public recognition, while others want a more private acknowledgment of their achievements. Tailoring the recognition to the individual will ensure that it has maximum impact. 

In conclusion, to build employee loyalty, it is imperative to give them a sense of ownership over their work, create a supportive and positive work environment, provide them with opportunities to be creative and innovative, and finally recognize and reward them for their achievements. 

The post Building Employee Loyalty appeared first on Fresh Gravity.